ILAIYARAJA P

Master of Computer Application

2000 - 2003

Ponnaiyah Ramajayam College, Bharathidasan University, Thanjavur, Tamil Nadu, India

Bachelor of Commerce

1997 - 2000

Salem Sowdeswari College for arts and science, Salem, Tamil Nadu, India

My Roles and Responsibility for UX Designing (Web, tablet and mobile):

• Facilitate client's product visions by researching, conceiving, wire-framing, sketching, prototyping, and mocking up
• user experiences for digital products. Creating web & mobile UI mocks like Home page, dashboard, login, register, user profile, launcher screen, and other widgets more.
• Translate concepts into wireframes and mockups that lead to intuitive user experiences.
• Design & deliver wireframes, user stories, mockups optimized for a wide range of devices & interfaces.
• Identify design problems and devise elegant solutions.
• Make strategic design and user-experience decisions related to core, and new, functions and features.
• Take a user-centered design approach and rapidly test and iterate your designs.
• Collaborate with other team members and stakeholders.
• Designed user interface experiences based on target audiences.
• Translate user requirements into usable interfaces aligning with business goals.
• Clear screen mockups, prototypes and UI design specifications, Develop interaction models and site navigation.
• Perform UI client presentations at various project stages.

My Roles and Responsibility for UI Designing (Responsive Website Design & developing for Web and Mobile):

• Creating mocks for web - desktop and large desktop, mobile android and iOS
• Converting PSD or sketch or illustrator to HTML5 web page
• Developing responsive design using Bootstrap framework
• Customizing and maintaining the website's design and User Interface.
• Working on the font styling, color, typography and providing animations to the web pages.
• Debugging on Cross browser, cross device web, android and iOS (iPhone, iPad).
• Collaborated with ASP.NET, PHP, Android programmers, coders, editors & other professionals.
• Working with back end developers to implement their code to develop interactive and dynamic pages
• Performance optimization using tools such as PageSpeed.
• Developing navigational schemas & responsive menu systems with purely using css3 and jQuery animation.
• W3C Standard, Social landing page creation and Social API integration like Facebook, Twitter.

Graphics Design:

• Print - Designed projects in print, packaging design in prepress knowledge including logos, brochures, posters, identities, standees, hoarding, collateral, newsletters, annual reports, magazine ads and etc…
• Produced quality typography with high standards on type face selection, kerning, leading and readability. Oversaw development of image suitable to the company.
• Created and directed marketing campaigns and corporate image.
• Directed photo shoots, CD-ROMs and edited photo video and materials for final selection.

Search engine Optimization Techniques:

• Keyword analyzing
• meta tag optimization
• Social media optimization
• Web Master tools (Google analytics)
• Blog, article, directory submission and more…